Click Export > Artboard to PDF. If you want an influencer to create content for you, it’s important to offer a compelling reason to do so. If you’re a long established influencer, it probably isn’t your first time collaborating with brands on social media or for special projects. She’s been... Instagram constantly update their algorithm and platform. Look forward to hearing back from you soon! While there’s no hard and fast rule on what stats to include in your influencer media kit, it’s a good idea to include your followers and engagement rate on Instagram, and for any of your other social platforms like Pinterest, Twitter, Facebook, and YouTube, you can include your followers, group members, or subscribers. The 3 Key Ingredients in a Successful Influencer Pitch When you are sending an email to an “influencer”, it really doesn’t matter what you’re asking them to do (write about your product, attend your event, share your post in social media) the same components of your pitch … Think about maintaining the same style, tone, fonts, color palette and make sure you only share the very best photography and imagery. Our Later media kit template is completely free and can be sent to your inbox in minutes! Make sure the company or brand you are pitching is a fantastic fit … Is there an email of an actual person to contact. If you’re looking for a simple and super-quick template to get your media kit created in record time, try out our free template! Engagement rate is the percentage of followers or viewers that engage with your posts. Thanks for taking the time to read my email. NOT. Don’t forget that some brands may approach you and ask to see your media kit, so always aim to have an up to date file ready to share. Initial outreach template. To install the template font to your desktop, simply open the font provided and click “Install Font.”. Remember: great media pitches play on the ide… Influencer marketing shows no sign of slowing down, so now that you’re armed with your media kit, you’ll soon be working on opportunities and collaboration projects for the brands that you love. The total price includes the item price and a buyer fee. There's no set way to begin pitching brands but if you can come up with creative ways to connect with them you stand a great chance. Which brings me to point 2: the pitch. If you want them to check out your content, include a direct link. In our. and have Adobe Photoshop installed on your desktop. Check out how well fashion influencer and stylist Asiyami Gold uses her photography to show off her own personal brand and style! Gigi Kovach is a part-time influencer with 13,500 Instagram followers. When it comes to creating a media kit, you can start a new project from scratch with Canva and use their various tools and features like images, shapes, graphic elements, fonts, and color palettes to design pages that represent you and your brand. The influencer round-up post template is often-times the quickest win in the tactical quiver. Your personal brand is everything. Don’t forget you can change up the colors in the template to match your own brand style. Now that you’ve done your research, you should have plenty of ideas on how you can creatively collaborate. Now that we’ve covered what information you should include in your influencer media kit, it’s time to talk about designing your media kit! It’s common for brands to request a media kit from an influencer they want to work with, so not having one can actually lead to you missing out on partnerships and revenue. Once you’ve compiled a list of potential influencers, I suggest you prioritize … Check out the free to use Google Fonts! The only downside to making a media kit from scratch, or even playing around and testing out some of the templates in Canva, is that it can be time-consuming! You now have everything you need to create a killer Instagram influencer media kit and start approaching brands and businesses for partnerships. Take a look at our free Influencer Marketing Guide to find out what brands and businesses will be on the lookout for in their next collaboration project. I would love to meet up to hear more about what the brand has in store and potentially see if there are any ways to get involved by promoting your products on my social channels [LINK]. Congratulations! ... Best slide, blue, business pitch… Sign up now to download the complete State of Instagram Influencer Marketing report and we’ll send it straight your inbox! We’re going to walk you through each section of what your influencer media kit should include in this blog post, using examples from real media kits and the media kit template we’ve created. Think about ways that serve both your audiences and business goals. Also, think about their previous brand partnerships — who have they collaborated with in the past, and was it a successful campaign? Of course, creating a new design in Adobe Photoshop or Illustrator does require a high level of knowledge to navigate and pull off, but if you feel confident, the results are very professional and you have free rein on how you’d like your media kit to look. Builds familiarity with your prospect. We’ve provided image boxes to suit landscape, portrait, and even square photos, so you have every opportunity to show off your best shots! Your images make a really big impact, so it’s important to only use your best photography for your media kit — no pixelated mobile shots here, please! Your first task, unsurprisingly, is to determine which online bloggers … In general, brands will want to know things like, top audience locations, average age groups and gender split - all of which is automatically updated on your free ZINE media kit. Keep in mind that the goal isn’t to match a brand’s target audience 100% — but rather to find that intersection where your two audiences overlap. P. PPT Templates… Looking to learn more about what brands look for in an influencer when they consider a partnership? Your email should explain who you are and how you can help the brand achieve its goals - not ‘what you want’. Even if you're a new influencer, or haven't worked with a brand before, doesn't mean you can't start. 3)Content creation/collaboration email template. Make use of any industry event you can to really grow your network. A media pitch is a short, concise email (historically a letter or phone call) to a journalist or influencer. Stats that show you’re the real deal. In our interview with Elena Sandor from Eat-Wear-Travel, she explains the importance of getting yourself out there. To help you create a gorgeous influencer media kit, you can download our free influencer media kit template for Adobe Photoshop below. Then, in the email body - get straight to the point. Successful bloggers and influencers know how to pitch themselves. 'firstname.lastname@example.org'. Before crafting this particular slide, we hope you’ve been able to ponder … Generally, if you want to calculate your average engagement rate for Instagram, you would divide the number of likes and comments by your follower count, which will give you a percentage. Don't just look at your own demographics though, take a holistic approach to look at the brands target demographic and the industry's as well. It’s a clear, simple, and effective way to show who you’ve worked with and how you’ve worked with them. Don’t worry if you don’t have a Photoshop subscription, you can get a 7-day free trial here. An influencer can honestly and directly promote your product on their page, unlike when you buy a banner on a website and promote the product on your own. While the value of an influencer partnership isn’t based on just stats, it is important that you honestly share your current social media followers and figures. One of my favourite product's is [SPECIFIC PRODUCT] because [REASON]. Ultimately, it’s easier to digest 4-5 well laid-out pages, than 1 super-cramped page that’s overloaded with information! If you know your way around Photoshop with your eyes closed or have graphic design experience, then Adobe’s design tools are always a great option. Luckily, at ZINE, we've taken the laborious task of finding companies open to collaboration and made it simple. Don’t forget to include a headshot or a photo of you so whoever is reading your influencer media kit can put a face to your name! Whether a brand approaches you about a special project they’d like to collaborate on, or you’re pitching to businesses you would like to work with, having an influencer media kit will make you stand out in the world of influencer marketing. Why? Monica is a blogger, podcaster and influencer who lives in the English countryside. Influencer marketing pitch Simple Google Slides Templates ... Business Proposal Pitch Deck Presentation Templates. Let’s start with the “Expert Round-up“. Keep content short, sweet and to the point. If you … Easily Editable & Digitally Sharable. When you have less brand partnership examples to share, it's crucial you keep this pitch short, sweet and to the point. Don’t have any testimonials on hand? DO. When looking … If you can, include the results of your campaign, such as engagement rate, link clicks, or even items sold. If you'd like to collaborate together then in return for a complimentary stay, I'd be happy to have a solo review post on my blog as well as feature you in three Instagram photos and regular story updates during my stay. Required fields are marked *. 4. Just fill out the form below to download the template: You’ll find that everything in the template is completely customizable — so you can include your own images, your fonts, and even a branded color palette. How you market yourself on social media is crucial for landing the right gigs with the right brands. Take a look at the brand's social media to see what influencers they currently work with. It's crucial here that you find the right specific person to contact as most people within the company probably has hundreds of emails coming to their inbox each day. 4. Or you can choose from some of the many media kit templates that Canva’s designers have created to help get you started. 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